The continuous market cycles that occur produce different psychological effects on those that participate.  For example, at the peak of the investment cycle traders and investors feel sanguine about the returns they’ve realized up to that point in the market cycle. This is usually followed by a sense of dread when they see those returns begin to gradually dwindle and eventually turn into losses.

Unfortunately, most traders and investors experience these fear and greed cycles time and again.  This is due to the simple fact that most traders and investors don’t have a plan to properly manage risk and reward. Furthermore, they don’t possess a clear understanding of probabilities as it relates to making trading decisions.  These deficits subject traders to making decisions based on their emotions of fear and greed.  In order to mitigate these emotions, traders need to have a strategy that can help them buy low and sell high. Easier said than done, as you might imagine. But without a strategy, trading and investing can be extremely challenging

In order to deal with some of these challenges, a trader/investor must understand the various stages of the collective psychology of traders and investors. These market cycles can occur over many years, but smaller episodes happen almost daily.

Psychology and Market Cycles

The emotion that accompanies the first phase of the market cycle is optimism. This happens when the market has been in a sustained uptrend for many months, perhaps years.  In this environment, the prospects for earnings and for the economy look rosy.   Traders are feeling comfortable buying, as they perceive little risk in putting money into the stock market.  As the market continues higher, optimism turns into excitement as the early buyers are starting to garner hefty profits and every pullback is seen as another buying opportunity.  This perception is there because buyers are being rewarded for purchasing every retracement.

As the market cycle continues to accelerates to the upside, the thrill phase begins as profits increase substantially and investor confidence is through the roof.  Then comes the euphoria phase which is when profits come so easy that most traders and investors feel that they must take on leverage and begin to ignore simple risk management principles.  Although on the surface it seems like nothing can go wrong, the reality is that this is the point of maximum risk in the cycle, but everyone is too blinded by greed to come to this realization.  This phase is where institutional investors have tons of liquidity to unload millions of shares of stock as there are huge numbers of willing buyers. This is the distribution phase.

As the new pool of buyers begins to diminish, the market starts to rollover.  Initially it looks like another garden-variety pullback; that is, until the market fails to take out the prior high watermark and the prior lows are breached.  This kicks off the anxiety phase of the cycle as some of those easy profits begin to not be so easy anymore. In addition, some of the earlier gains begin to slowly evaporate.

The denial phase begins as investors start to rationalize their decisions for holding on to losing trades as good long-term opportunities. The logic is that those positions will eventually come back and make them whole. As the market continues to go lower and the losses continue to mount, denial turns into fear that causes paralysis and confuses traders and investors into doing nothing (like a deer in the headlights).

The persistent selling provokes a sense of desperation and dread among traders and investors as their resolve to hold on for the long term begins to crack.  At this point, it doesn’t take much for panic to set in as the terrible reality of what the losses mean is too much to bear. This is the most emotional phase of all the market cycles.

With the selling intensifying, investors reach their breaking point. This is referred to as the capitulation or give-up phase in which investors have to sell simply to relieve themselves of the excruciating pain they’re experiencing.  This is the point in the market cycle of maximum financial opportunity as the institutions are accumulating shares and buying futures contracts for the recovery that most likely is forthcoming.

Invariably, the market recovers soon after the masses have given up. As the recovery begins, investors become depressed as they realize that they have made a terrible mistake in selling near the lows.  This phase is where many question whether they should be traders, or in the markets at all.

Finally, as the market slowly recovers, investors slowly become hopeful again and begin dipping their toes into the water, so to speak. This happens only after a sustained rally is underway, of course, and the cycle begins again.

If we succumb to the emotional roller coaster of investing and trading as pictured in the illustration, we will eventually end up financially and emotionally bankrupt. Instead, learn to implement a low-risk, high probability strategy that allows you to time the market and navigate through this emotional market cycle, without the emotional turmoil. Or… well, you already know the alternative.

Until next time I hope everyone has a great week.

Learn to Trade Now


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Editors’ Picks

EUR/USD edges above 1.1750 due to ECB-Fed policy divergence

EUR/USD edges above 1.1750 due to ECB-Fed policy divergence

EUR/USD has recovered its recent losses registered in the previous session, trading around 1.1760 during the Asian hours on Friday. Traders will likely observe Germany’s Manufacturing Purchasing Managers’ Index data later in the day.

GBP/USD gathers strength above 1.3450 on Fed rate cut bets, BoE's gradual policy path

GBP/USD gathers strength above 1.3450 on Fed rate cut bets, BoE's gradual policy path

The GBP/USD pair gathers strength to around 1.3480 during the early Asian session on Friday. Expectations of the US Federal Reserve rate cuts this year weigh on the US Dollar against the Pound Sterling. Philadelphia Fed President Anna Paulson is set to speak later on the weekend. 

USD/JPY strengthens above 156.50 as BoJ’s cautious tightening weighs on Japanese Yen

USD/JPY strengthens above 156.50 as BoJ’s cautious tightening weighs on Japanese Yen

The USD/JPY pair gains ground to near 156.75 during the early Asian session on Monday. The Japanese Yen softens against the US Dollar as traders have been disappointed with the slow and cautious pace of the Bank of Japan’s monetary tightening. 


Editors’ Picks

AUD/USD rises to near 0.6700 as RBA rate hike bets emerge

AUD/USD rises to near 0.6700 as RBA rate hike bets emerge

AUD/USD rises more than 0.25% after after remaining flat in the previous session, trading around 0.6690 during the Asian hours on Friday. The pair gains as the Australian Dollar finds support amid growing expectations of interest rate hikes from the Reserve Bank of Australia. 

USD/JPY strengthens above 156.50 as BoJ’s cautious tightening weighs on Japanese Yen

USD/JPY strengthens above 156.50 as BoJ’s cautious tightening weighs on Japanese Yen

The USD/JPY pair gains ground to near 156.75 during the early Asian session on Monday. The Japanese Yen softens against the US Dollar as traders have been disappointed with the slow and cautious pace of the Bank of Japan’s monetary tightening. 

Gold climbs to near $4,350 on Fed rate cut bets, geopolitical risks

Gold climbs to near $4,350 on Fed rate cut bets, geopolitical risks

Gold price rises to near $4,345 during the early Asian session on Friday. Gold finished 2025 with a significant rally, achieving an annual gain of around 65%, its biggest annual gain since 1979. The rally of the precious metal is bolstered by the prospect of further US interest rate cuts in 2026 and safe-haven flows.

Bitcoin, Ethereum and Ripple enter the New Year with breakout hopes

Bitcoin, Ethereum and Ripple enter the New Year with breakout hopes

Bitcoin, Ethereum, and Ripple entered the new year trading at key technical levels on Friday, as traders seek fresh directional cues in January. With BTC locked in a tight range, ETH is approaching its 50-day Exponential Moving Average, while XRP is nearing resistance. A clear breakout across these top three cryptocurrencies could help define market momentum in the opening weeks of the year.

Top 10 crypto predictions for 2026: Institutional demand and big banks could lift Bitcoin

Top 10 crypto predictions for 2026: Institutional demand and big banks could lift Bitcoin

Bitcoin’s (BTC) adoption story is unraveling and the king crypto could see institutional demand return in 2026. Crypto asset managers like Grayscale are betting on Bitcoin’s rally to a new all-time high next year, and themes like Bitcoin as a reserve asset are emerging.

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