|

JPMorgan says Bitcoin fair value is $38,000 under one condition

  • Bitcoin price is currently below its fair value, according to JPMorgan making BTC one of the bank's preferred alternative investments. 
  • The banking giant believes there is room for the digital asset class to rebound, unlike other alternative assets. 
  • Benjamin Cowen, a leading crypto analyst believes Bitcoin price could plummet to a lower low, and the trend could follow the crypto winter of 2018. 

JPMorgan, global financial services leader, believes that at $38,000 Bitcoin is below its fair value. The sell-off has been steeper in the case of Bitcoin compared to other cryptocurrencies, and there is room for a rebound in the asset. 

Also read: Why renowned technical analysts believe Bitcoin price has bottomed out

Bitcoin price fair value is $38,000 according to JPMorgan strategists

Strategists at leading American multinational bank JPMorgan believe Bitcoin is below its "fair price." In a note on Wednesday, the banking giant referred to Bitcoin as a preferred alternative investment. 

JPMorgan believes Bitcoin's fair price is 28% higher than the current level and the asset has a significant upside after the crypto market bloodbath. The bank argues that cryptocurrency is now a preferred alternative investment, ranked higher than real estate. 

Nikolaos Panigirtzoglou, strategist at JPMorgan, writes in the note:

The past month's crypto market correction looks more like capitulation relative to last January/February, and going forward; we see upside for bitcoin and crypto markets more generally.

Institutions have deemed cryptocurrencies risky, and demand has dried in 2022, with tighter monetary policies and high inflation in the US. 

Despite the steep sell-off and the US Federal Reserve’s monetary policy tightening, strategists at JPMorgan are bullish on Bitcoin. Therefore, the bank envisions more room for rebound in Bitcoin than other alternative assets. 

Strategists mentioned in the note,

We thus replace real estate with digital assets as our preferred alternative asset class along with hedge funds.

JPMorgan is bullish on Bitcoin

Strategists at the banking giant revealed that Bitcoin's discounted valuation is part of the reason why JPMorgan has a more optimistic outlook for the digital currency in the long term. 

The past month's crypto market correction looks more like capitulation relative to last January/February and going forward we see upside for bitcoin and crypto markets more generally.

Despite their bullish outlook on Bitcoin price, the banking giant believes if Venture Capital funding dries up from a loss of confidence in crypto after Terra's LUNA colossal crash, a repeat of the long winter of 2018 is likely. 

Benjamin Cowen argues Bitcoin price trend reversal could take weeks

Leading crypto analyst and trader Benjamin Cowen argues that every milestone in a bear market has been hit in the Bitcoin price trend. Cowen believes that a Bitcoin price move back up to the 200-day moving average could be weeks away. 

Cowen revealed that it could take months before $25,000 is confirmed as a bottom, similar to the 2018 Bitcoin price trend. He disagrees with JPMorgan’s bullish outlook, and argues that Bitcoin dominance could increase if BTC remains range-bound for a few more days. Until then, Bitcoin price could plummet lower or trade sideways. 

Bitcoin prepares for a rally while Litecoin price could plummet 

Despite the bullish outlook for Bitcoin, cryptocurrency analysts at FXStreet have evaluated the Litecoin price trend and predicted a sharp decline in the altcoin's price. Adopting a somewhat contrarian stance, analysts believe Litecoin price could break into a downtrend soon. 

Author

Ekta Mourya

Ekta Mourya

FXStreet

Ekta Mourya has extensive experience in fundamental and on-chain analysis, particularly focused on impact of macroeconomics and central bank policies on cryptocurrencies.

More from Ekta Mourya
Share:

Markets move fast. We move first.

Orange Juice Newsletter brings you expert driven insights - not headlines. Every day on your inbox.

By subscribing you agree to our Terms and conditions.

Editor's Picks

XRP rebounds amid ETF inflows and declining retail demand demand

XRP rebounds as bulls target a short-term breakout above $2.00 on Friday. XRP ETFs record the highest inflow since December 8, signaling growing institutional appetite.

Bitcoin Price Annual Forecast: BTC holds long-term bullish structure heading into 2026

Bitcoin (BTC) is wrapping up 2025 as one of its most eventful years, defined by unprecedented institutional participation, major regulatory developments, and extreme price volatility.

World Liberty Financial recovers as community votes to unlock treasury funds for USD1 adoption

World Liberty Financial recovers over 3% on Friday, holding ground at a key support trendline. Community begins voting to unlock roughly 5% WLFI treasury funds to incentivize USD1 stablecoin adoption.

Crypto Today: Bitcoin, Ethereum, XRP rebound amid bearish market conditions

Bitcoin (BTC) is edging higher, trading above $88,000 at the time of writing on Monday. Altcoins, including Ethereum (ETH) and Ripple (XRP), are following in BTC’s footsteps, experiencing relief rebounds following a volatile week.

Orange Juice Newsletter – Smart insights by real people. Every day.

A free newsletter highlighting key market trends to help traders stay a step ahead. Daily insights on the most relevant trading topics, compiled by our experts in an easy-to-read format so you never miss an important move.

Bitcoin: Fed delivers, yet fails to impress BTC traders

Bitcoin (BTC) continues de trade within the recent consolidation phase, hovering around $92,000 at the time of writing on Friday, as investors digest the Federal Reserve’s (Fed) cautious December rate cut and its implications for risk assets.