Extrapolating current trends into the future leave many people unprepared for major societal shifts

The one thing you can count on in financial markets, and society at large, is change.

I was reminded of this when I read this May 18 New York Times' headline and subheadline:

The Last Days of Time Inc.

... how the pre-eminent media organization of the 20th century ended up on the scrap heap.

Time Inc. has been purchased by the Meredith Corporation, which plans to spin off Time magazine, Sports Illustrated, Fortune and Money. All four magazines have suffered from declining ad revenue and declining circulation. There are other details, but the bottom line is that an established media empire, which had a long history of reporting on change, has now been swept up by change.

A generation ago, many observers would not have imagined that a company as iconic as Time Inc. would find itself "on the scrap heap."

But linear trend extrapolation has always had its pitfalls, and on changes that have been on a much bigger scale than one media company, which brings to mind what the 2017 book, The Socionomic Theory of Finance, said:

(1) It is 1975. Project the future of China.

(2) It is 1963. Project the cost of medical care in the U.S.

(3) It is 100 A.D. Project the future of Roman civilization.

In 1975, the Communist party was entrenched in China. ... Would anyone have imagined that China's economic production, in just over a single generation, would rival that of the United States?

In 1963, medical care was cheap and accessible. ... Would anyone have guessed that [today] pills would sell for $2, $20, $200 and even $1,000 apiece?

In 100 A.D., would you have predicted that the most powerful state in the world--the Roman Empire--would be reduced to rubble in a bit over three centuries? Few people of the day imagined that outcome.

Let me add: It's June 13, 2005 -- what were many people projecting for home prices?

Well, here's a Time magazine cover which published on that date:

Time Cover

If that cover was an indicator, most people expected home prices to keep rising. But, we know what happened: Housing stocks topped that very year and the "subprime mortgage crisis" hit about two years later. Eventually, home prices plummeted by more than 50% in some of the nation's high-flying real estate markets. Moreover, the Dow topped in 2007 and then suffered its worst decline in 75 years:

Yes, this dramatic trend change in the Dow also took many observers by surprise.

The reason you should brace yourself for more big financial and economic changes is that EWI's analysis suggests that the next financial change will again surprise the unprepared.

 

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Editors’ Picks

EUR/USD extends its optimism past 1.1900

EUR/USD extends its optimism past 1.1900

EUR/USD retains a firm underlying bid, surpassing the 1.1900 mark as the NA session draws to a close on Monday. The pair’s persistent uptrend comes as the US Dollar remains on the defensive, with traders staying cautious ahead of upcoming US NFP prints and CPI data.
 

GBP/USD tilts bullish as markets barrel toward mid-week NFP print

GBP/USD tilts bullish as markets barrel toward mid-week NFP print

GBP/USD is holding a broader bullish structure on the daily chart, with price trading well above the 50 Exponential Moving Average at 1.3507 and the 200 EMA at 1.3310, confirming the intermediate uptrend that has been in place since the November 2025 low near 1.2300. 

USD/JPY slumps below 156.00 as Japanese Yen strengthens after Takaichi's landslide victory

USD/JPY slumps below 156.00 as Japanese Yen strengthens after Takaichi's landslide victory

The USD/JPY pair tumbles to near 155.90 during the early Asian session on Tuesday. The Japanese Yen strengthens against the US Dollar after Japanese Prime Minister Sanae Takaichi led the ruling Liberal Democratic Party to a historic landslide win. Traders braced for key US economic data that could offer more clues on the Federal Reserve's monetary policy.


Editors’ Picks

AUD/USD taps three-year highs on broad US Dollar weakness

AUD/USD taps three-year highs on broad US Dollar weakness

AUD/USD is trading near three-year highs after a strong break above the 0.7000 psychological level for the first time since February 2023, supported by the Reserve Bank of Australia's surprise 25 basis point rate hike to 3.85% at its February meeting. The daily chart shows the pair in a well-defined uptrend, holding above both the 50-day Exponential Moving Average near 0.6970 and the 200-day EMA around 0.6700.

Gold pushes back above $5,000

Gold pushes back above $5,000

The daily chart shows spot Gold in a parabolic uptrend that accelerated sharply from the $4,600 area in late January, printing a record high at $5,598.25 before a violent reversal erased nearly $1,000 in value during the final days of the month. 

USD/JPY slumps below 156.00 as Japanese Yen strengthens after Takaichi's landslide victory

USD/JPY slumps below 156.00 as Japanese Yen strengthens after Takaichi's landslide victory

The USD/JPY pair tumbles to near 155.90 during the early Asian session on Tuesday. The Japanese Yen strengthens against the US Dollar after Japanese Prime Minister Sanae Takaichi led the ruling Liberal Democratic Party to a historic landslide win. Traders braced for key US economic data that could offer more clues on the Federal Reserve's monetary policy.

Litecoin eyes $50 as heavy losses weigh on investors

Litecoin eyes $50 as heavy losses weigh on investors

Following a strong downtrend across the crypto market over the past week, Litecoin holders are under immense pressure. The Bitcoin fork has trimmed about $1.81 billion from its market capitalization since the beginning of the year, sending it below the top 20 cryptos by market cap.

Japanese PM Takaichi nabs unprecedented victory – US data eyed this week

Japanese PM Takaichi nabs unprecedented victory – US data eyed this week

I do not think I would be exaggerating to say that Japanese Prime Minister Sanae Takaichi’s snap general election gamble paid off over the weekend – and then some. This secured the Liberal Democratic Party (LDP) an unprecedented mandate just three months into her tenure.

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