New collaboration targets brokers seeking speed, compliance, and conversion-focused websites.

B2BROKER, a global FinTech provider of liquidity and technology solutions, has announced a new partnership with Website Studio Agency (WSA), a web development firm specialising in websites for brokerage firms and trading desks.

For traders and brokers, having a website is more than a marketing tool—it is a lasting digital footprint and a primary gateway for account acquisition, trust building, and client retention.

The move addresses a key challenge for brokers: building a professional, fully functional website that attracts clients while meeting regulatory and technical requirements.

Practical Benefits for Brokers

"Website Studio Agency enables B2BROKER to offer clients a fast, reliable solution for launching professional websites. A strong online presence is essential, and we are proud to partner with a service that makes website development simple and efficient."

— Arthur Azizov, CEO and Founder of B2BROKER.

In today’s competitive online trading environment, a website that loads slowly, lacks proper structure, or fails to comply with regulations can directly impact conversion rates and revenue.

The B2BROKER x WSA partnership targets just that, focusing on three core areas affecting day-to-day brokerage operations:

• Speed and performance: Studies show that even a one-second delay can reduce conversions by 4%, while mobile users abandon pages that take over three seconds to load, according to Google.
• SEO optimisation: 70% of Google users click on the first five results from the search engine, with the number one result garnering over 28% click-through rate, according to Sistrix.
• Localisation: Visitors are more likely to interact with the website if the information is delivered in their native language. According to Google, 67% of mobile users are motivated to purchase if the mobile app is localised to their language.
• Regulatory compliance: Websites built with compliance in mind, including risk disclosures, fee structure, and transparent commission systems, are more reliable, helping brokers convert visitors into active clients.

Tailored Service Packages

Through this agreement, B2BROKER’s clients will be able to access WSA’s service packages, offering multiple options that suit businesses at different stages:

Start Package is ideal for startups and small brokerages. This option provides a professional, cost-effective website with a clean, custom-designed layout. It includes content support, a basic SEO-ready structure, and responsive layouts that suit both desktop and mobile devices.

Start+ Package is designed for growing firms, offering additional features and functionalities beyond those of the Start Package. These include advanced SEO optimisation, as well as additional content pages (About Us, Services, News) to enhance user engagement. 

Premium Package is a full-scale solution for established brokerages, offering a multi-page website with custom functionality tailored to specific business needs. This setup includes full CRM integration, advanced analytics, enhanced security features, and scalability tools for high traffic.

What it Means for Traders

This partnership positions B2BROKER clients to compete more effectively in an increasingly digital environment, resulting in more options and benefits to end-users. Integrating WSA’s specialised services with B2BROKER’s FinTech ecosystem fills the existing gap and optimises the trader’s experience.

For brokerage firms operating in the FX and CFD space, the website often determines whether a trader chooses their platform or that of their competitor. Therefore, a well-structured, high-performing website accelerates the client journey from the first visit to a funded account.

Additionally, brokers targeting international clients can benefit from WSA’s expertise in localisation, offering multi-language layouts and regional compliance tools that cater to specific market needs.

About B2BROKER

B2BROKER is a global fintech provider of technology and liquidity solutions for multi-asset brokers, exchanges, and fintech companies. The company offers liquidity, turnkey, and white label technology solutions for firms to launch, operate, and scale.

About Website Studio Agency

Website Studio Agency (WSA) designs and builds websites specifically for brokerage businesses. The team combines finance-aware UX/UI, performance and SEO fundamentals, and integrations with CRM and analytics to deliver high-performing sites in weeks.