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Cryptocurrencies price prediction: XRP, Bitcoin & Cryptos – American Wrap 23 January

FXStreet Team FXStreet

XRP extends decline for second day as weak retail demand weighs on sentiment

Ripple (XRP) is trading under pressure, hovering above the immediate support level at $1.90 at the time of writing on Friday. Despite mild inflows into spot exchange-traded funds (ETFs), XRP has declined for a second consecutive day, reflecting weak retail demand and persistent selling pressure.

Swiss bank UBS Group mulls Bitcoin and Ethereum offering for select private clients

UBS Group AG, one of the world’s largest asset managers, is planning to offer cryptocurrency investment services to a select group of its Swiss-based private bank clients, according to Bloomberg. The investment bank is in the process of selecting partners to spearhead its digital asset strategy, which largely leans on regulatory developments, client needs, market control, and risk management.

Bitcoin Weekly Forecast: BTC slips below $90,000 as Trump's tariffs swing, ETF outflows pressure price

Bitcoin (BTC) is trading below $90,000 at the time of writing on Friday, down nearly 5% this week. Despite a brief improvement in risk appetite following US President Donald Trump’s mid-week speech at Davos, which ended the imposition of new tariffs on European nations in response to their opposition to the US purchase of Greenland, the Crypto King remains under pressure as institutional demand continued to weaken so far this week.

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FXStreet Team

FXStreet

Bitcoin slips below $90,000 as Trump's tariffs swing, ETF outflows pressure price

Bitcoin price struggles below $90,000 on Friday, correcting nearly 5% so far this week. Trump’s Davos speech on Wednesday, backing away from imposing further tariffs on the EU, triggered market volatility and risk-on mood.

Ripple holds losses above $1.90 amid mild ETF inflows, muted retail interest

Ripple is trading under pressure, hovering above the immediate support level at $1.90 at the time of writing on Friday. Despite mild inflows into spot ETFs, XRP has declined for a second consecutive day, reflecting weak retail demand and persistent selling pressure.

Pump.fun sees bearish reversal despite buyback

Pump.fun trades below $0.0025 at the time of writing on Friday, after a nearly 7% decline from the 50-day Exponential Moving Average at $0.002601. The recent purchase of over $1 million in PUMP tokens failed to revive retail support, as PUMP futures continue to see capital outflow.

Crypto Today: Bitcoin, Ethereum, XRP face elevated downside risk amid weak technical setups

Bitcoin is struggling to stay above support at $89,000 at the time of writing, as headwinds intensify across the cryptocurrency market on Friday. Ethereum and Ripple are facing low retail and institutional demand, while bearish indicators continue to flash subtle signals that losses may extend further.

Bitcoin Price Annual Forecast: BTC holds long-term bullish structure heading into 2026

Bitcoin (BTC) is wrapping up 2025 as one of its most eventful years, defined by unprecedented institutional participation, major regulatory developments, and extreme price volatility.

Bitcoin: BTC slips below $90,000 as Trump's tariffs swing, ETF outflows pressure price

Bitcoin (BTC) is trading below $90,000 at the time of writing on Friday, down nearly 5% this week. Despite a brief improvement in risk appetite following US President Donald Trump’s mid-week speech at Davos, the Crypto King remains under pressure as institutional demand continued to weaken so far this week.