UEFA Euro 2020 to use a blockchain-powered app to sell match tickets
- The association noted that tickets booked via the blockchain-based app will be delivered to the users around seven days before the match.
- The UEFA added that both iOS and Android users can download the DLT-enabled mobile app by the end of May.
According to a recent announcement, the Union of European Federal Associations (UEFA) will distribute more than a million football matches tickets through its blockchain-based app. The app is expected to make “entry into the stadium smooth, safe and secure.”
As per sources close to the matter, the new blockchain-powered mobile ticketing platform will help in reducing the duplication of tickets by employing QR codes that only gets activated by Bluetooth once fans are close to the stadiums. The UEFA added that both iOS and Android users can download the DLT-enabled mobile app by the end of May.
The association noted that tickets booked using this ticketing app will be delivered to the users around seven days before the match. The UEFA estimates that it will deliver more than one million mobile tickets to fans across all 51 matches. UEFA also added that this latest move will help the organization reduce paper consumption.
Supporters who purchase "Follow my team" tickets will receive their mobile tickets only once their team has qualified for a specific match. The ability to deliver mobile tickets to fans close to matchday will considerably enhance the fan journey, as fans will no longer be required to visit ticket collection points to exchange ticket vouchers.
Author
Rajarshi Mitra
Independent Analyst
Rajarshi entered the blockchain space in 2016. He is a blockchain researcher who has worked for Blockgeeks and has done research work for several ICOs. He gets regularly invited to give talks on the blockchain technology and cryptocurrencies.
