Nike is set to launch its own cryptocurrency

Global worldwide shoe brand, Nike is set to launch its own cryptocurrency.
The company recently filed a patent, seeking protection over the “Cryptokicks” brand.

Ken Chigbo Independent Analyst

The global household brand, Nike Inc., one of the world’s most leading and popular manufacturers of shoes, has recently filed a trademark and service application seeking protection over the “Cryptokicks” brand.

According to the document’s filing basis, it fall within section 1B, it effectively means that it’s filed based on the company’s intentions to use the trademark in commerce. The document details:

Financial services, namely, providing a digital currency or digital token for use by members of an online community via a global computer network.

At this stage, there are no further details on what specifically Nike is going to be doing with blockchain etc, but the intention and clear plans are here

Author

Ken Chigbo

Independent Analyst

Ken has over 8 years exposure to the financial markets. He started his career as an analyst, covering a variety of asset classes; forex, fixed income, commodities and equities.

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